Kid-Friendly Baked Beans

Bush's Bluey Baked Beans Recall Baked Beans in Favorite Episodes

Getting kids to participate in mealtimes can be a daily struggle, but Bush's Bluey Baked Beans feature favorite characters to turn reluctant eaters into eager participants. These canned baked beans, slow-simmered in a classic brown sugar sauce, recall baked beans featured in favorite episodes like Grannies and Fancy Restaurant.

Made with kids in mind, Bush's Bluey Baked Beans offer six grams of protein per serving, plus they're gluten-free, fat-free, vegetarian-friendly and easy to prepare.

For the launch of Bush's Bluey Baked Beans, entrepreneur and mom Ashley Tisdale teamed up with Bush's to help inspire families to play chef together and serve up recipes for inspiring meals. As a side, these beans make mealtime fun when served with hot dogs sliced to look like an octopus or mac and cheese.

Character-branded Foods
Character-branded foods leverage popular children's media to create appealing meal options that encourage kids to enjoy nutritious meals.
Interactive Mealtime Experiences
Interactive mealtime experiences transform dining into an engaging activity, fostering family participation and creativity at the dinner table.
Nutrient-enriched Kid Meals
Nutrient-enriched kid meals focus on providing essential nutrients, like protein, in kid-approved formats to support family health and wellness goals.

Who This Affects Most

Children's Food Products
The children's food products industry is incorporating playful packaging and popular characters to improve nutritional intake among young eaters.
Entertainment-driven Food Marketing
Entertainment-driven food marketing taps into beloved media franchises to captivate and motivate young consumers at mealtime.
Family-friendly Dining Solutions
Family-friendly dining solutions are innovating by merging food preparation with fun, helping families to enjoy quality time while eating together.
SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Millennial
  • Gen X
  • Gen Alpha (primary audience)
POPULARITY
Popularity 27%
Activity 28%
Freshness 46%