Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,535 inspiring examples.
Trend Reports
Discover why 1,230 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,900 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,230 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,900 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,203 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,535 cutting edge ideas.

Cordless Jumping Pranks

IKEA Uses Cordless Bungee Jumping' to Promote Wireless Charging

— June 24, 2015 — Unique
Now that wireless charging technology is becoming more accessible, most consumers are warming to the idea of supplying juice to their devices without wires—but what about bungee jumping without a cord?

Although wireless charging and bungee jumping seem like two discordant things, IKEA brought them together for a promotional stunt that promotes its charging furniture range.

For the stunt, the furniture retailer's 'Wireless Bungee Jumping' claims to revive a science that was formerly used in 80s movies, making it possible for people to throw themselves off of platforms 61 meters high with only the use of a magnet. Although the IKEA stunt was all revealed to be a hoax, advances to wireless charing could mean that cordless bungee jumping may happen one day for those daring enough to make the first trial jumps.
Trend Themes
1. Wireless Charging - The trend towards wireless charging opens up opportunities for innovative applications, such as cordless bungee jumping experiences.
2. Promotional Stunts - Companies can leverage promotional stunts, like IKEA's wireless bungee jumping hoax, to generate buzz and showcase their products in unique and attention-grabbing ways.
3. Reviving Retro Concepts - Reviving retro concepts, like the use of magnets in wireless bungee jumping, presents a disruptive innovation opportunity for companies looking to create nostalgic experiences with a modern twist.
Industry Implications
1. Furniture - The furniture industry can explore integrating wireless charging technology into their products, providing added convenience and value for customers.
2. Adventure Tourism - The adventure tourism industry can consider adding cordless bungee jumping experiences to their offerings, offering adrenaline junkies a unique and thrilling experience.
3. Marketing and Advertising - Marketing and advertising agencies can capitalize on the trend of promotional stunts to create innovative campaigns that capture consumer attention and drive brand awareness.
5.9
Score
Popularity
Activity
Freshness