P2P Reading Apps

Barnes & Noble's 'Browsery' Delivers Peer-to-Peer Recommendations

Finding a new book to read is not a challenge, but the task of whittling down the choices can be an overwhelming one—but Browsery is an all-new app from Barnes & Noble that aims to help with this.

The reading app for iOS and Android users aims to make finding a suitable new book extremely accessible, thanks to a system that is based on community, conversation and peer-to-peer recommendations. With the app, readers will be able to talk about their favorite books and consult other app users with both specific and broad questions. For instance, one might ask something like: "What's a book that made you cry?" or "What books would you recommend to bridge fantasy elements with other genres?"

As readers will likely discover many books that they want to read, Browsery makes it easy to compile an in-app must-read book list.

Peer-to-peer Recommendation
Browsery taps into the power of peer-to-peer recommendations to help users find suitable books.
Community-based Book Discovery
Browsery creates a community-driven platform for readers to discuss and discover new books.
Personalized Reading Recommendations
Browsery offers a personalized experience by allowing users to ask specific book-related questions.

Industries Being Reshaped

Publishing
The publishing industry can benefit from integrating peer recommendations into their book discovery platforms and generating more personalized reading suggestions.
Mobile App Development
Developers in the mobile app industry can explore creating similar community-based platforms for various niche interests, such as film, music, or gaming.
E-commerce
E-commerce companies can explore incorporating peer recommendations and community-driven features into their product recommendation systems to enhance the shopping experience.
SCORE
0.9 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 6%
Activity 13%
Freshness 8%

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