While the typical smartwatch-wearer is likely a connected thirtysomething businessperson with an interest in the tech industry, glo glu, a UK-based company, is looking to bring its 'Brillar' smart watch connectivity to an entirely different demographic: kids. The Internet- and mobile- connected wearable and platform gives kids a fun and educational system that's also easy for parents to track on their own.
The Brillar is packed full of functions: it's a watch, mobile phone, walkie talkie, pedometer, GPS tracker and gaming device all in one. When connected to glo glu's 'Roodimentary' app, the Brillar offers a suite of educational games that encourage kids to get active. The wearable simultaneously tracks this activity, giving parents a great way to follow the play without sacrificing their kids' freedom.
Why This Trend Is Growing
- Connected Children's Wearables
- Disruptive innovation opportunity: Develop more educational and interactive features for connected children's wearables to enhance learning and engagement.
- Multi-functional Smartwatches
- Disruptive innovation opportunity: Create smartwatches that combine multiple functionalities, such as a watch, mobile phone, walkie talkie, pedometer, GPS tracker, and gaming device, catering to various user needs.
- Parental Tracking Systems
- Disruptive innovation opportunity: Build advanced parental tracking systems that enable parents to monitor their children's activities while providing them with freedom and independence.
Industries Being Reshaped
- Wearable Technology
- Disruptive innovation opportunity: Introduce innovative wearable technology solutions catering to the needs and preferences of different demographics, including children.
- Edtech (educational Technology)
- Disruptive innovation opportunity: Develop educational technology platforms and apps that combine entertainment and learning, providing a seamless educational experience for children.
- Childcare and Parenting
- Disruptive innovation opportunity: Innovate in the childcare and parenting industry by creating tracking and monitoring systems that aid in ensuring children's safety and well-being.
