Bright Bites' Salad Bowls Match the Vibrancy of the Ingredients Inside
Laura McQuarrie — October 6, 2014 — Eco
References: behance.net & behance.net
This graphic and packaging design for Bright Bites by Candice Warner features a vibrant design for the cafeteria in the San Diego Public Library that has the salad ingredients match the colors on the packaging. The bowls have a shape that's reminiscent of a flower, emphasizing a connection to nature.
On the bottom of the salad lids, Bright Bites features a fact about color. Just as being surrounded by color can have an impact on your mood, it's also extremely important to eat a variety of fruits and vegetables that are different colors for a well-balanced diet. On the underside of the containers, the package presents nutritional information on the salad bowl so that you can be sure that what you're eating is truly good for you.
On the bottom of the salad lids, Bright Bites features a fact about color. Just as being surrounded by color can have an impact on your mood, it's also extremely important to eat a variety of fruits and vegetables that are different colors for a well-balanced diet. On the underside of the containers, the package presents nutritional information on the salad bowl so that you can be sure that what you're eating is truly good for you.
Trend Themes
1. Colorful Packaging Design - There is an opportunity to create vibrant and visually appealing packaging designs that match the colors of the products inside.
2. Nature-inspired Shapes - Designing product shapes that are reminiscent of natural elements can create a stronger connection to nature and enhance the overall user experience.
3. Interactive Packaging - Including educational or informative content on the packaging can engage consumers and provide them with valuable knowledge about the product.
Industry Implications
1. Graphic Design - The graphic design industry can capitalize on the trend of creating colorful and visually striking packaging designs that enhance product appeal.
2. Packaging - Packaging companies can explore nature-inspired shapes to differentiate their products and offer a unique and visually appealing packaging solution.
3. Food and Beverage - The food and beverage industry can leverage interactive packaging to educate consumers about the nutritional value and benefits of their products.
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