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This Brazilian Graffiti is Fantastic, Yet Crummy

 - May 11, 2010   Updated: Aug 17 2011
Brazilian graffiti is unlike anything you've seen. Traditional graffiti can be amazing or scary, but it’s usually done on flat brick walls of commercial buildings. However, this collection of Brazilian graffiti is done on any surface -- the more decrepit the better!

The street artists of Brazil can transform crumbling walls into a beautiful works of art. This type of city makeover is one kind of renovation that I can definitely get behind

Implications - Consumers in modern society look for products that they can relate to. Items that are made with everyday materials appeal to shoppers who want to feel a closer connection to the what they purchase. Companies could adopt this business style in order to achieve more.