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Understand How This Spirit Influences Product Development

 - Apr 8, 2012
References: trendreports
Brandy is one of those luxuries in life that consumers will enjoy even in times of recession. Trend Hunter's Brandy Trend Report follows product development and marketing tactics for this popular spirit over the last year.

Million-dollar brandies still exist despite the uncertain economy. While many businesses tend to steer away from more expensive liquors during these situations, our research suggests that continuing to offer higher-end products allows companies to stand out from the competition. Our report is organized with 53 PRO trends that detail macro developments happening in the field of spirits, and also contains 489 micro trends that users can use to track the market. By looking at these examples, companies can understand their field and innovate products and campaigns depending on how others are attracting consumer attention.