This boxed wine branding by United Power studio is created for Bonza, a wine blend that is known for its rich and distinct flavor profile. Named after the Australian expression for joy and excited, Bonza features unique ingredients like licorice, black currant, black cherry and coffee. Produced by Quarisa Wines, the blend is a favorite among adventurous drinkers and features packaging that is equally as attention-grabbing.
This boxed wine branding boasts illustrated graphics of strong men, hot air balloons and other imagery that is associated with carnival and circus events. The retro air of this packaging draws buyers in and is an homage to the exciting flavor profiles that Bonza offers to wine lovers who aren't afraid to try new things.
Bonza Wine's Packaging Boasts Vibrant and Vintage Graphics
Jana Pijak — April 13, 2016 — Marketing
References: unitedpower.se & lovelypackage