BoTT Introduces a SS21 Capsule Inspired by the 80s and 90s
Fashion label BoTT introduces its newest collection designed for the Spring/Summer 2021 season. The capsule is full of vibrant patterns and lightweight designs for the warmer weather. The pieces take a modern approach from a retro inspiration.
This includes a selection of polo shirts, baseball caps, graphic tees, short sleeve button-up tops, logo shirts, work pants, and nylon shorts. Notably, the green polo shirt boasts a boxy silhouette and a patterning logo print for a bold fashion statement. Other standout items include the nylon shorts and baseball cap -- both are detailed with accents that are influenced by collegiate themes. The rest of the pieces are more casual with the exception of the Hawaiian shirt.
Image Credit: BoTT
This includes a selection of polo shirts, baseball caps, graphic tees, short sleeve button-up tops, logo shirts, work pants, and nylon shorts. Notably, the green polo shirt boasts a boxy silhouette and a patterning logo print for a bold fashion statement. Other standout items include the nylon shorts and baseball cap -- both are detailed with accents that are influenced by collegiate themes. The rest of the pieces are more casual with the exception of the Hawaiian shirt.
Image Credit: BoTT
Trend Themes
1. Retro-inspired Streetwear - The trend for retro-inspired streetwear presents an opportunity for brands to reinterpret vintage styles with a modern twist.
2. Bold Logos and Patterns - Designs featuring bold logos and patterns are becoming increasingly popular, and offer opportunities for companies to experiment with eye-catching graphics.
3. Athleisure - The rise of athleisure wear means that fashion brands can create pieces that are comfortable and functional, as well as stylish.
Industry Implications
1. Fashion - Fashion brands can capitalize on the retro streetwear trend by creating updated versions of classic styles with modern twists.
2. Sportswear - The influence of sports-inspired pieces offers sports fashion brands the chance to create stylish and functional pieces for both athletic and casual wear.
3. Accessories - Companies specializing in accessories can explore incorporating bold patterns and logos into their products, tapping into the current trend for striking and memorable designs.
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