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Friend-Focused Restaurant Promotions

Moe’s Southwest Grill BOGO with Your BFF Offers Savings

— June 9, 2023 — Marketing
The Moe’s Southwest Grill BOGO with Your BFF promotion is being launched for one day only as a way to provide customers with ample food at a low-cost price point. The promotion is for Moe Rewards members only and can be redeemed by simply entering the promo code -- BFFBOGO23 -- when checking out. The deal will provide customers with a free entree of equality or lesser value when purchasing a regularly priced entree.

The Moe’s Southwest Grill BOGO with Your BFF promotion celebrates National Best Friends Day and is available now at participating locations. The promotion is a simple yet effective way to catch the attention of value-focused customers as more consumers seek out ways to save money.

Image Credit: Moe’s
Trend Themes
1. Friend-focused Promotions - Restaurants and retailers can leverage National [insert relevant holiday] Day as an opportunity to create promotions that target groups of friends, encouraging them to dine or shop together and save money.
2. Membership-based Promotions - Creating promotions that are exclusive to rewards members incentivizes customers to join loyalty programs and can increase repeat business and customer engagement.
3. Value-focused Marketing - Crafting promotions that emphasize cost savings and value appeals to price-sensitive customers and can increase foot traffic and sales.
Industry Implications
1. Restaurant Industry - Restaurants can leverage group promotions like BOGO deals to attract value-driven customers and incentivize repeat business through loyalty programs.
2. Retail Industry - Retailers can create similar promotions for holidays like National Best Friends Day to encourage group shopping and influence customer behavior.
3. Marketing Industry - Marketers can help businesses create value-focused promotions that target specific customer segments, driving foot traffic and increasing sales.
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