This body pillow is for people who are lonely and have a potentially unhealthy obsession with Mexican food. Designed by Lauren Venell, the Super Burrito is for people who refer to food as their boyfriend or girlfriend. This product is great for hardcore burrito fans who also want an imaginary friend.
Inside a silver lame 'wrapper' lies handmade guacamole, sour cream, cheese, salsa, cheese and other ingredients made out of fabric. The body pillow is "as tall as a beefy second grader" and made out of fleece, felt and polyfill stuffing. The burrito makes a hilarious gift for friends or family too. You can also treat yourself, as Venell puts it and "have your burrito and spoon it too."
What's Driving This Trend
- Food-inspired Body Pillows
- The trend of body pillows inspired by food offers disruptive innovation opportunities in the home decor industry by combining humor and comfort.
- Imaginary Friend Products
- The trend of creating products that serve as imaginary friends presents disruptive innovation opportunities in the toy industry, providing companionship for individuals who may feel lonely or have creative imaginations.
- Novelty Gift Items
- The trend of novelty gift items, such as the giant burrito pillow, opens up disruptive innovation opportunities in the gifting industry, appealing to consumers who seek unique and humorous presents.
Who This Affects Most
- Home Decor
- The home decor industry can explore disruptive innovation opportunities by incorporating food-inspired body pillows into their product offerings, adding a playful and quirky element to interior design.
- Toy
- The toy industry can tap into disruptive innovation opportunities by designing and producing imaginary friend products that target individuals seeking companionship or imaginative play experiences.
- Gifting
- The gifting industry can leverage disruptive innovation by including novelty items like the giant burrito pillow in their product line, attracting customers who appreciate unique and humorous gifts.
