In an effort to cater to the increasing number of vegetarian and vegan consumers, Salsarita’s Fresh Mexican Grill is adding BOCA Veggie Ground Crumbles to its menu as a plant-based protein option.
Salsarita’s Fresh Mexican Grill is known for serving up delicious burrito bowls, tacos, burritos, and salads. Now customers can add some plant-based protein to their favorite dishes by ordering BOCA Veggie Ground Crumbles. The BOCA Veggie Ground Crumbles are made from ground up BOCA veggie burger patties. Though the crumbles contain soy protein and wheat gluten, they are fully plant-based and serve as a great source of protein for those who do not eat meat. As Salsarita’s Fresh Mexican Grill CEO Phil Friedman explains, "We’re pleased to offer a system wide vegetarian protein option to our guests."
Image Credit: <i> Salsarita’s Fresh Mexican Grill.</i>
Key Themes Behind This Trend
- Plant-based Protein
- The increasing number of vegetarian and vegan consumers presents an opportunity for restaurants to add plant-based protein options to their menus.
- Meat Alternatives
- The use of meat alternatives like BOCA Veggie Ground Crumbles can provide a healthier and more sustainable option for consumers while still meeting their protein needs.
- Sustainable Food
- Restaurants can attract eco-conscious consumers by offering sustainable food options like plant-based proteins and meat alternatives.
Where This Applies
- Restaurant Industry
- The restaurant industry can meet the demands of vegetarian and vegan consumers by adding more plant-based protein options to their menus.
- Food Production Industry
- The food production industry can capitalize on the growing demand for plant-based protein and meat alternatives by developing new products that cater to this market.
- Health and Wellness Industry
- The health and wellness industry can promote the benefits of plant-based diets and meat alternatives as part of a healthy lifestyle.
