Sleek Luxe Public Transits

The BMW Subway Trains in Kuala Lampur are Practically Stylish

Some auto companies are leagues ahead of others when it comes to luxury and BMW is one of them, so it should come as no surprise that the BMW subway trains would be anything but. Of course, considering that they are meant for the general public, not to mention they have to be extremely practical, the designs are not by any means opulent, yet they hope to increase ridership in Kuala Lampur, Malaysia.

Specifically designed by Designworks USA, a subsidiary of the German auto compan, the BMW subway trains are undeniably stylish. The exterior is inspired by the faceted architecture of the country's capital while the inside boasts decorative interior panels overlayed with a symmetrical pattern evocative of traditional Kuala Lumpur design.

Luxury Public Transits
The trend of designing luxurious and stylish public transportation systems to attract more ridership.
Automotive Design Collaborations
The trend of automotive companies collaborating with design firms to create innovative and visually appealing transportation solutions.
Incorporating Local Culture in Design
The trend of incorporating local cultural elements and aesthetics into the design of public transportation systems.

Sectors Adopting This

Automotive
Opportunity for automotive companies to expand their market by entering the public transportation sector with stylish and practical designs.
Design
Opportunity for design firms to collaborate with automotive companies and create visually appealing public transportation systems.
Tourism
Opportunity for tourism industry to offer unique and immersive experiences by integrating local cultural elements in transportation design.
SCORE
6.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 90%
Activity 90%
Freshness 8%

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