The new Milk Makeup 'Blur Liquid Matte Foundation' is the first full-coverage foundation from the Millennial-targeted makeup brand.
Milk Makeup released its Blur Liquid Matte Foundation after a number of client requests for a foundation with more coverage. This product uses blurring microspheres to glide over the skin and cover up pores and imperfections. Blurring microspheres are the same technology used in Milk Makeup's 'Blur Stick,' a product that hides the look of enlarged pores.
With a matte finish, it features a soft-focus effect that looks great on the skin and keeps oil at bay. To use, a consumer must shake the tube the activate the blurring microspheres. The formula of this product is quite fluid but the tube has been designed so it won't allow any product to be released unless it is squeezed.