The Blue Bottle Coffee Pop-Up in Shibuya Rethinks the Patron Experience
Michael Hemsworth — January 7, 2022 — Art & Design
References: bluebottlecoffee & yankodesign
The Blue Bottle Coffee Pop-Up has been created by the cafe brand in Shibuya, Tokyo as a new take on the classic coffee shop to accommodate life in the new normal. The coffee shop focuses entirely on a contactless experience, which starts off by having the patron place their order via a touchscreen display equipped kiosk. The order is then made available to the person through a locker-style cabinet that will have the corresponding cubicle light up when their order is ready for pickup.
The Blue Bottle Coffee Pop-Up has been designed by the Schema Architectural Plan and highlights wooden components that help the space to have a warm, inviting glow to it that could work to offset the interaction-free experience.
The Blue Bottle Coffee Pop-Up has been designed by the Schema Architectural Plan and highlights wooden components that help the space to have a warm, inviting glow to it that could work to offset the interaction-free experience.
Trend Themes
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Contactless Cafe — Pop-Up cafes that offer contactless experience to customers through technology and design.
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Kiosk Ordering — The integration of kiosks for placing orders in cafes providing quicker service and reducing staff dependency.
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Locker-style Pickup — Installing locker-style cabinets in cafes provides an easy and contactless way for customers to receive their orders.
Industry Implications
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Hospitality — The hospitality industry can explore a fully-automated customer experience, from ordering to pickup, in order to reduce dependency on staff and increase efficiency.
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Retail — The retail industry can adopt similar contactless and kiosk-based ordering systems to reduce face-to-face interactions and improve the safety of customers and employees.
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Architecture and Design — The architecture and design industry can focus on creating contactless-friendly spaces that prioritize function without sacrificing the overall look and feel of the environment.
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