The KFC Philippines Bloody Gravy Celebrates Halloween
Michael Hemsworth — November 1, 2019 — Business
The KFC Philippines Bloody Gravy has been created by the QSR brand to offer consumers a gruesome way to celebrate Halloween that could cause some patrons to feel a bit uneasy.
The new gravy boasts a blood-red profile that is inspired by blood yet features the same Signature KFC Gravy recipe that fans of the QSR brand have come to love. This will allow patrons to enjoy their choice of menu item with some of the gruesome gravy on the side to give their meal a spooky overhaul.
The KFC Philippines Bloody Gravy is set to be available on October 31s, 2019 after 10pm local time for curious consumers to try out. The festive gravy is sure to be favored by foodies seeking out a Halloween-themed way to enhance their favorite menu items.
Image Credit: KFC
The new gravy boasts a blood-red profile that is inspired by blood yet features the same Signature KFC Gravy recipe that fans of the QSR brand have come to love. This will allow patrons to enjoy their choice of menu item with some of the gruesome gravy on the side to give their meal a spooky overhaul.
The KFC Philippines Bloody Gravy is set to be available on October 31s, 2019 after 10pm local time for curious consumers to try out. The festive gravy is sure to be favored by foodies seeking out a Halloween-themed way to enhance their favorite menu items.
Image Credit: KFC
Trend Themes
1. Halloween-inspired Food - The KFC Philippines Bloody Gravy showcases the growing trend of Halloween-inspired food, creating opportunities for QSR brands to offer limited edition, seasonally-themed menu items.
2. Gruesome Food Presentation - The blood-red profile of the KFC Philippines Bloody Gravy reflects the emerging trend of using unsettling and grotesque food presentation to evoke strong emotions in consumers, presenting opportunities for innovative dining experiences.
3. Consumer Desire for Novelty - The KFC Philippines Bloody Gravy taps into the consumer desire for novelty and unique dining experiences, highlighting the potential for brands to create limited-time offerings that cater to specific occasions or events.
Industry Implications
1. Quick Service Restaurants (QSR) - The KFC Philippines Bloody Gravy reflects the disruptive innovation opportunity for QSR brands to introduce seasonal and themed menu items, appealing to consumer demand for novelty and limited-time offerings.
2. Food and Beverage - The growing trend of Halloween-inspired food, exemplified by the KFC Philippines Bloody Gravy, presents opportunities for the food and beverage industry to enhance products and generate excitement among consumers during festive seasons.
3. Event and Party Planning - The KFC Philippines Bloody Gravy highlights the potential for event and party planners to incorporate Halloween-themed food and beverages into their offerings, catering to the demand for immersive and memorable experiences.
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