The promo ads for the series Dexter seem to get more gory by the second. The show is about a hero/antihero, serial killer who murders his victims (he only kills the bad guys) and then chops them up.
As evidence of that, refer to this guerrilla ad campaign concocted by the Kitchen agency to raise the profile of the series in Madrid, Spain.
As part of that marketing campaign, faux dismembered arms with a little sign stuck in them that says, â€œDexterâ€ have been planted among the meat in butcher shops throughout Madrid.
This line of marketing is very effective because it has a very high shock value. But it is still damn bizarre.
Human Arms in Butcher Shops
More Stats +/-
Illuminating Sculptural Water Fountains
Wild West-Inspired Timepieces
Passenger-Targeting Audio Systems
Spicy Chip-Infused Burritos
Butternut Macaroni Meals
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Dexter Guerrilla Campaign II
- By: lourdes sanchez bayasJun 25, 2008