Effervescent Blonde Lagers

This Refreshing Beer is Infused With Rice Flakes and Lemondrop Hops

Public Coast Brewing is marking the launch of the 2024 beer season with the introduction of a delectable new blonde lager that is designed to offer a crisply refreshing and utterly accessible drinking experience.

The '67 Blonde Lager' is a beer that clearly takes its cue from the '67 Blonde Ale' which racked up significant acclaim when it was released back in 2018. The lager, which comes in at five percent ABV (alcohol by volume), utilizes Pilsen and 2-Row-Base malt varieties in conjunction with lemondrop hops, German lager yeast and rice flakes.

“As crisp and bright as a sunny Oregon coast day, the ’67 Blonde Lager is a deliciously refreshing beer crafted to be a new favorite among Public Coast’s signature brews," stated Public Coast's head brewmaster Will Leroux.

Image Credit: Public Coast Brewing

Effervescent Blonde Lagers
The rise of effervescent blonde lagers infused with unique ingredients creates opportunities for breweries to offer refreshing and distinct beer options.
Craft Beer Seasonal Launches
The introduction of seasonal beers such as the '67 Blonde Lager' opens up opportunities for breweries to capitalize on the demand for limited edition and unique beer offerings.
Innovation in Brewing Ingredients
The use of rice flakes and lemondrop hops in the '67 Blonde Lager' demonstrates the potential for breweries to experiment with unconventional ingredients to differentiate their beers.

Sectors Adopting This

Craft Beer
The craft beer industry can explore the market of effervescent blonde lagers and seasonal beer launches to attract consumers seeking new and refreshing tasting experiences.
Brewery
Breweries have the opportunity to innovate their brewing techniques and experiment with new ingredients, like rice flakes and lemondrop hops, to create unique and unforgettable beer selections.
Beverage Manufacturing
The use of unconventional ingredients in the '67 Blonde Lager' showcases the potential for beverage manufacturers to explore non-traditional flavor combinations and expand their product offerings.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 18%
Activity 27%
Freshness 22%