The Dairy Queen Fall Blizzard Candle Collection is Aromatic
Michael Hemsworth — September 3, 2020 — Marketing
References: dqcandlecollection & chewboom
The Dairy Queen Fall Blizzard Candle Collection has been unveiled by the brand as its latest addition to its home decor product range that will offer consumers with a way to elevate the aromatic experience within their home. The candles come in sets of six and feature scents that are all themed after the brand's signature Blizzard ice cream treats. This includes Caramel Apple Pie, Pumpkin Pie, OreoMocha Fudge, Snickerdoodle Cookie Dough, Brownie Dough and Choco Dipped Strawberry.
The Dairy Queen Fall Blizzard Candle Collection will be available for purchase starting Thursday, September 3 at 3pm at a price point of $25 per set. All the money from the sales of the candles will be donated to the Children’s Miracle Network Hospitals.
Image Credit: Dairy Queen
The Dairy Queen Fall Blizzard Candle Collection will be available for purchase starting Thursday, September 3 at 3pm at a price point of $25 per set. All the money from the sales of the candles will be donated to the Children’s Miracle Network Hospitals.
Image Credit: Dairy Queen
Trend Themes
1. Home Decor - Disruptive innovation opportunity: Develop customizable, scent-based home decor products that reflect the changing seasons and evoke positive emotions.
2. Aromatic Experiences - Disruptive innovation opportunity: Create innovative scent-based products or services that enhance various environments, such as retail stores, offices, and entertainment venues.
3. Charitable Partnerships - Disruptive innovation opportunity: Collaborate with charitable organizations to create unique products or campaigns that raise funds and awareness for important causes.
Industry Implications
1. Home Fragrance - Disruptive innovation opportunity: Introduce sustainable and eco-friendly home fragrance products that offer unique scents and aesthetic appeal.
2. Food and Beverage - Disruptive innovation opportunity: Develop cross-industry collaborations between food and fragrance companies to create products that combine the sensory experiences of taste and smell.
3. Nonprofit and Charitable Organizations - Disruptive innovation opportunity: Incorporate creative fundraising initiatives, such as product partnerships, to generate revenue and support important causes.
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