The BlinQ App Adds a Social Element to TV Guide Experience

 - Jul 2, 2011
References: & techcrunch
There are a range of apps that offer social elements to enhance the standard TV guide, but the BlinQ app goes one step further than the competition. In addition to being able to comment on shows with friends, the app allows you to reorganize the listing based on your location and the popularity of the shows.

The BlinQ app also offers the option of keeping track of what shows your friends are currently watching. This ingenious app might just revolutionize the TV watching experience for us all.

Implications - As a result of the economic downturn, consumers are spending more time at home. These consumers are anxious of their financial well-being and are trying to save money on entertainment. Companies can tap into this market by providing experiences that are geared towards this increase in time in the home.