I learned two things after finding Blinkymuffin's 'Monsters for MS' at Etsy.com: The plural of cyclops is cyclopes, and there is such a thing as baby-friendly toys.
Jokes aside, Blinkymuffin's 'Monsters for MS' are charitable stuffed cyclopes that are absolutely adorable. What's even more attractive about them is that 100% of the proceeds from their sale goes directly to the MS Society, and Canadian residents can even deduct their purchase on their taxes as a charitable donation. Sweet.
Why This Trend Is Growing
- Charitable Merchandise
- Creating charitable merchandise can be a trend that can help establish brand reputation and also contribute to social causes.
- Non-profit Fundraising
- The rise of social enterprise can encourage the trend of non-profit fundraisers and events.
- Cause-driven Marketing
- Cause-driven marketing can be a growing trend for brands to increase brand loyalty and sales through social initiatives.
Industries Being Reshaped
- Toy Industry
- Incorporating social causes into toy production can be an emerging trend in the industry to drive sales and support social causes.
- Non-profit Sector
- The non-profit sector can increasingly focus on innovative fundraising methods such as charitable merchandise.
- Marketing Industry
- The marketing industry can also focus on cause-driven marketing as a trend to enhance brand reputation and loyalty.
