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Classic Militaristic Garments

Blauer USA Introduces Its Latest Nylolite Collection

— June 12, 2018 — Fashion
Boston-based label Blauer USA continues its path of reinventing heritage pieces from its Nylolite range, which was first introduced last year. This year, the new Nylolite capsule still references militaristic and workwear designs, whilst giving a contemporary perspective to the unique Blauer history. In the label's earlier years, there were developments of uniforms and raincoats for the military and Massachusetts State Police. Fast forward to today, there is an incorporation of functional elements and practically designed garments at its core.

The newest Nylolite capsule is comprised of four men's and women's jackets infused with the label's signature precision and intricate care. The brand's lead designer Enzo Fusco and his team ensure that attention to detail is a priority. Similar to its previous range, the capsule sees quilted materials and cotton fabrics to deliver lightweight pieces that is suitable for layering.
Trend Themes
1. Contemporary Militaristic Fashion - Incorporating functional elements and contemporary perspectives, there is an opportunity for disruptive innovation in creating modern versions of classic militaristic garments.
2. Heritage Reinvention - Reinventing heritage pieces with precision and attention to detail opens up opportunities for disruptive innovation in the fashion industry.
3. Lightweight Layering - Developing lightweight garments suitable for layering presents an opportunity for disruptive innovation in creating versatile and practical fashion pieces.
Industry Implications
1. Fashion - The fashion industry has an opportunity for disruptive innovation through the incorporation of functional elements and contemporary perspectives in the design of military-inspired garments.
2. Textile Manufacturing - With the emphasis on lightweight fabrics and precision in garment design, there is potential for disruptive innovation in textile manufacturing to create high-quality materials suitable for contemporary militaristic fashion.
3. Design - The design industry can explore disruptive innovation by reinventing heritage pieces with attention to detail and infusing contemporary perspectives, creating unique and functional garments.
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