Black Friday has always been a massive sales day for the technology industry, and tech retailer Newegg is hoping to keep its sales strong for longer by offering 'Black November.' Rather than restricting Black Friday to just a single day, or even to a few days or weeks before, Newegg is offering its Black Friday deals for the entire month of November.
Black Friday is the perfect storm for many products that fall under the umbrella of the tech industry. For one, many tech products, like video game consoles, televisions and smartphones, are relatively expensive items that consumers are only likely to purchase if they can get a discount. Secondly, those same items are incredibly popular as gifts, and Black Friday is traditionally the time to purchase holiday presents. As such, it makes sense that Newegg would offer deals all throughout its Black November.