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Advertising Home Architecture

Clean the Sky - Positive Eco Trends & Breakthroughs

Front Architects' Billboard House is Ecological and Economical

— May 31, 2011 — Art & Design
It is high time that architects and concept designers start thinking way out of the box to accommodate the increasing population, as seen with the Billboard House. Just as you would expect from the name, it is a house shaped just like a billboard, except it also boasts an interior space big enough for someone to live in.

Conceived by Front Architects, the Billboard House also addresses the idea of obsolete billboards as more and more advertising is done online. Although these loft-like residences would be unusually thin, it is not the first time someone would live in such a confined space.

Aside from that, the Billboard House would introduce homes in very unique and interesting areas.
Trend Themes
1. Vertical Living - The concept of living in tall, thin spaces like the Billboard House creates opportunities for innovative vertical housing solutions.
2. Adaptive Reuse - Repurposing obsolete billboards as living spaces presents a disruptive innovation opportunity for transforming unused structures into functional dwellings.
3. Eco-friendly Architecture - The Billboard House exemplifies how sustainable design can be incorporated into residential structures, opening up possibilities for more environmentally conscious housing.
Industry Implications
1. Real Estate - The real estate industry can explore new vertical living concepts like the Billboard House to address increased urban density and housing shortages.
2. Advertising - The advertising industry can reimagine the use of billboards by repurposing them as eco-friendly living spaces, merging marketing with sustainable architecture.
3. Architecture and Design - Architects and designers can leverage the concept of adaptive reuse to transform existing structures, such as billboards, into innovative and unconventional residential spaces.
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