Pothole-Evading Bicycle Handlebars

The Bam City Handlebar Flexes To Reduce Pothole Impact

If you're an urban cyclist like me, you'll know that there are few things as annoying as enjoying a smooth ride only to ride over a pothole and feeling shockwaves resonate through your body; thankfully, French company Baramind has come up with a solution to combat that by inventing flexible bicycle handlebars that help get rid of the jarring impact of riding over a pothole.

The Bam City bar as it's called works on a similar principle to traditional shock-absorbing bars, which flex downwards to minimize bumps -- particularly in mountain bikes. However, this bar uses a composite hybrid material which is usually associated with the aeronautics industry.

The Bam City bicycle handlebar is currently the subject of an Indiegogo fundraising campaign. Personally, I think $44 is a cheap price to pay to be able to enjoy a smooth ride free of jarring pothole-induced wake-up calls.

Flexible Bicycle Handlebars
Opportunities for integrating composite hybrid materials into other bicycle parts for better shock-absorption.
Aeronautic Materials in Bike Manufacturing
Disruptive innovation opportunity for bike manufacturers to use advanced materials in their products for better performance.
Smart Bicycle Technology
Trend towards developing technology that improves the comfort and safety of cycling, such as handlebars that adjust based on road conditions.

Industries Being Reshaped

Bicycle Manufacturing
Disruptive innovation opportunity for bike manufacturers to improve their products by integrating new materials and technologies.
Aerospace Manufacturing
Possible industry for cross-pollination of technology and material use for bike applications.
Consumer Electronics
Opportunities for companies to develop new smart technologies for cycling, including handlebars that can adjust to road conditions.
SCORE
1.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 14%
Freshness 8%