After releasing her new music video for 'Formation' and wowing audiences with her Super Bowl halftime performance, Beyoncé is turning her attention to a charitable cause with her latest #BeyGood campaign. The campaign supports the children affected by the Flint water crisis, which has left many residents without clean water.
The #BeyGood campaign is part of a partnership between Beyoncé and United Way. In order to help the residents of Flint, the singer is giving fans the opportunity to support the United Way of Genesee County in its effort to distribute bottled water, water filters and replacement cartridges to city residents. Additionally, the singer is working with the Community Foundation of Greater Flint in order to address the long-term impact of the crisis on the city's children.
With her new campaign, Beyoncé joins a growing list of celebrities who have made efforts to aid the residents of Flint.