By purchasing a beer subscription from the 'Craft Beer Club,' members can enjoy new craft beers each month.
The service offered by the Craft Beer Club does not have shipping fees and places an emphasis on beer that is "produced by small-production, independent brewers." This is important as it garners more exposure for small independent brewing companies and also provides beer that is not available in most large-scale stores. By helping small businesses while simultaneously providing beer aficionados with unique monthly packages, this service hopes to turn the act of tasting beer into the same sophisticated and complex process as wine tasting.
Giving Americans the opportunity to sample beers from small brewers in other parts of the country provides ample opportunity for both the businesses and beer lovers to expand their horizons.