The New Primal Sea Salt Beef Thins Have the Satisfying Crunch of a Chip
Katherine Pendrill — May 28, 2019 — Lifestyle
References: thenewprimal & refinery29
With beef jerky becoming an increasingly popular snack among protein-conscious consumers, The New Primal Sea Salt Beef Thins are the perfect snack. With the satisfying crunch of a chip and 13 grams of protein, the new snack gives beef jerky a modern update.
As The New Primal explains on its website, beef jerky has always lacked the satisfying crunch of other snacks. So the brand found a way to swap chewy for crispy and created its Sea Salt Beef Thins. The ultra-thin jerky is made from 100 percent grass-fed beef that's free of antibiotics and added hormones. Each bag also contains a whopping 13 grams of protein and is suitable for those following special diets such as gluten-free, Whole30, and paleo. As The New Primal puts it "With simple flavors like Sea Salt and crafted, of course, from a short list of simple ingredients, our Beef Thins perfectly complete the convenient-crunchy-craveable healthy treat trifecta."
Image Credit: The New Primal.
As The New Primal explains on its website, beef jerky has always lacked the satisfying crunch of other snacks. So the brand found a way to swap chewy for crispy and created its Sea Salt Beef Thins. The ultra-thin jerky is made from 100 percent grass-fed beef that's free of antibiotics and added hormones. Each bag also contains a whopping 13 grams of protein and is suitable for those following special diets such as gluten-free, Whole30, and paleo. As The New Primal puts it "With simple flavors like Sea Salt and crafted, of course, from a short list of simple ingredients, our Beef Thins perfectly complete the convenient-crunchy-craveable healthy treat trifecta."
Image Credit: The New Primal.
Trend Themes
1. Protein Snacks - Opportunity to create new and innovative protein-rich snack options to cater to the increasing health-conscious consumer demand.
2. Crispy Jerky - Disruptive opportunity to introduce jerky that has a satisfying crunch, as opposed to the traditional chewy and tougher texture.
3. Special Diet Snacks - Innovative opportunity to create and market snacks that are suitable for different dietary needs such as gluten-free, Whole30, and paleo, among others.
Industry Implications
1. Snack Food Industry - Opportunity to innovate and broaden the product line of existing snack food companies to cater to the increasing demand for healthier protein-rich snacks.
2. Health Food Industry - Opportunity for new and innovative companies to emerge, offering healthy snack options that cater to different dietary needs and are protein-rich.
3. Meat Industry - Opportunity to introduce different meat snacks with innovative flavors or textures that cater to consumers who are seeking protein-rich snacks with diverse meat options.
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