Inverted Stubble Sites

Beards from Below Spotlights the Awesomeness of the Under Whiskers

Beards from Below is a photoblog with a mission that is exactly what it sounds like: to spotlight the glory of beards from below. If you are not a fan of overgrown male facial hair, you should probably look away now.

Beards from Below takes the Internet's obsession with beards and amplifies it tenfold, focusing on the most obscure aspect of the beard. While you wouldn't think that a blog with such a ridiculous premise would be so successful, Beards from Below has tons of pages filled with pictures of beards viewed upside down.

Once you get past the its ridiculous premise and grungy beards, this blog is actually pretty interesting. Sure, we've all seen a gnarly beard or two in our lives, but how many of us have seen it from the neck up? Ask yourself that question, and if you can't find the answer, then you're going to want to check out Beards from Below.

Upside-down Facial Hair Photography
Opportunity for photographers to capture unique and viral images by focusing on lesser-known aspects of their subjects.
Niche Social Media Content
Opportunity for creators to explore highly specific areas of interest with a dedicated and engaged audience.
Hyper-focused Blogging
Opportunity for bloggers to cover unique subjects within a larger overarching theme, such as the Beards from Below site.

Industries Being Reshaped

Photography
Professional photographers can specialize in a certain niche, such as upside-down facial hair photography, to capture viral images and create a unique brand.
Social Media
Creators can explore highly specific areas of interest, like niche beard culture, to build a dedicated and engaged audience on social media platforms.
Blogging
Bloggers can attract a highly engaged audience by covering unique subjects, like obscure aspects of facial hair, within a larger overarching theme.
SCORE
3.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 55%
Freshness 8%