Combining a love of speed with a passion for food, Tom Gasper created the BBQ Dragster. The BBQ Dragster features a twin-engined trailer topped off with a double grill.
The BBQ Dragster boasts a regular grill, a flat top griddle, condiment station, fridge and freezer. The 16-foot long setup also doubles as a street legal trailer. Gasper has high hopes for the BBQ Dragster including retailing it to interested clients and showing it off at grilling conventions around the U.S.
Why This Trend Is Growing
- Multi-purpose Design
- Trend towards integrating multiple functionalities into one product, such as combining speed and cooking capabilities in the BBQ Dragster.
- Mobile Food Innovation
- Trend towards innovative mobile food options, such as the street legal BBQ Dragster.
- Niche Conventions
- Trend towards niche conventions showcasing unique products, such as grilling conventions featuring the BBQ Dragster.
Industries Being Reshaped
- Outdoor Cooking Industry
- There is potential for the outdoor cooking industry to innovate by integrating multi-functional capabilities and creative design into their products, as seen with the BBQ Dragster.
- Food Truck Industry
- The BBQ Dragster demonstrates the potential for innovation in the food truck industry through unique and innovative design concepts.
- Experiential Marketing Industry
- Brands can leverage the trend towards niche conventions by creating unique product experiences, such as showcasing a unique product like the BBQ Dragster at grilling conventions.
