Earlier this year, Chinese sportswear company PEAK unveiled its 3D-printed Future sneakers, and it is now following up with a pair of 3D-printed high-top basketball sport sneakers. The all-new sneakers from PEAK were recently debuted at the 2017 PEAK China Tour and Dwight Howard III Press Conference.
At the events, Charlotte Hornets player Dwight Howard detailed that his 'DH3' line of basketball shoes will be made in collaboration with PEAK. The collection will introduce a regular pair of red sneakers, as well as a white pair with 3D-printed elements. Although these details may seem purely decorative, the teams describe that they offer much higher performance features that comparable footwear options, as the "3D-printed soles and vamp side walls enable a more comfortable wearing experience."
Why This Trend Is Growing
- 3d-printed Sneakers
- Opportunity for companies to leverage additive manufacturing technology to create innovative and high-performance sneakers.
- High-top Basketball Sneakers
- Growing demand for basketball sneakers with enhanced performance features, offering an opportunity for companies to develop specialized footwear for athletes.
- Collaborative Sportswear
- Increasing trend of athletes collaborating with sportswear companies to design and develop their own signature shoe collections.
Industries Being Reshaped
- Sportswear
- Sportswear companies can utilize 3D printing technology to create innovative and performance-enhancing footwear.
- Additive Manufacturing
- Opportunity for additive manufacturing companies to expand into the sportswear industry by offering customized and 3D-printed shoe components.
- Basketball Equipment
- Companies specializing in basketball equipment can capitalize on the demand for high-performance basketball sneakers with advanced features.
