Micro-Engraved Premium Pastas

Barilla Al Bronzo Pasta is Perfectly Textured for Gripping Sauce

National Pasta Month takes place in October and this month, Barilla Al Bronzo is a premium product that promises to help pasta lovers elevate the taste of their homemade meals with next-level taste and texture. This high-quality pasta is made with milled non-GMO semolina and an innovative micro-engraved bronze die method of forming the dough to achieve a robust texture and a better grip for holding sauce.

This premium pasta is ready to be enjoyed in six favorite cuts: Bucatini, Mezzi Rigatoni, Penne Rigate, Fusilli, Spaghetti, and Linguine.

Before the pasta product officially hits shelves next year, Barilla is partnering with Nordstrom restaurants nationwide to offer guests the first taste. Nordstrom Restaurant menus will now feature new, limited-time dishes like Squash and Pancetta Penne; Spaghetti & Meatballs; and Sweet & Spicy Steak.

Premium Pasta
The use of milled non-GMO semolina and micro-engraved bronze die method of forming pasta dough offers a disruptive innovation opportunity for the premium pasta market.
Innovative Manufacturing Method
The use of micro-engraved bronze die method is a trend that may revolutionize pasta manufacturing and create new opportunities for innovation.
Food Experience
National Pasta Month and the Nordstrom partnership open up avenues for creating unforgettable food experiences that incorporate premium pasta and innovative dishes.

Who This Affects Most

Food Manufacturing
Companies within the food manufacturing industry can benefit from exploring new ways of pasta production using innovative manufacturing methods.
Hospitality
Restaurants and hotels can elevate their food experience by including premium pasta and innovative dishes on their menus.
Retail
Retailers can take advantage of National Pasta Month and partner with pasta manufacturers to offer their customers premium pasta products and exclusive dishes.
SCORE
3.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 26%
Activity 49%
Freshness 14%