The bakery identity of this establishment in Manly, Sydney is bound to draw in clientele due to its inherently ethereal and photo-friendly aesthetic. The bakehouse is located away from busy traffic and Melbourne-based graphic design studio A Friend of Mine took that into consideration when arranging the aesthetic. Somewhat secluded, the business enjoys an uplifting bakery identity that has the ability to draw in clientele, while the location itself is appealing to those who need a break from stressful environments.
A Friend of Mine created a custom cursive font and displayed the bakehouse's name on the front in bold red letters that pop out. The firm worked alongside Brad Barrow who made decisions for the interior.