Charitable Back-to-School Supplies

The Whole Foods Market x PBS KIDS Campaign Benefits Young Minds

The back-to-school supplies from the Whole Foods Market x PBS KIDS partnership campaign help to provide youngsters with charitable goods to head to school with.

The Whole Foods Market x PBS KIDS collection of school supplies are crafted from recycled paper, organic cotton and other responsible materials. Although sustainable, the products are vibrant, colorful and fun options for kids to use when it's time to head back to school.

The Whole Foods Market x PBS KIDS back-to-school supplies are focused on being critical when it comes to helping out communities. 1% of total sales that are gained from the supplies will go towards the Whole Kids Foundation (up to $25,000). On the PBS side of things, the brand will utilize the funds to help continuing to empower children through quality programming.

Charitable Back-to-school Supplies
Creating school supplies that are both sustainable and fun, benefiting communities and charitable organizations.
Responsible Material School Supplies
Crafting school supplies from recycled paper, organic cotton, and other responsible materials, offering sustainable and eco-friendly options for students.
Empowering Children Through Quality Programming
Using sales from back-to-school supplies to support quality programming that empowers children and benefits the community.

Who This Affects Most

Retail
Retailers can tap into the demand for sustainable and charitable back-to-school supplies, providing consumers with eco-friendly options.
Education
Educational institutions can partner with brands like Whole Foods Market and PBS KIDS to promote sustainable school supplies and raise funds for charitable causes.
Non-profit
Non-profit organizations focused on childhood education and empowerment can collaborate with brands to develop initiatives that support quality programming and provide school supplies to underprivileged children.
SCORE
2.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 42%
Activity 34%
Freshness 8%