Nooka Transforming Back to the Future Delorean into Yellow Cab
Jonathon Brown — November 30, 2012 — Autos
This Back to the Future Delorean turned New York yellow cab is the creation of fashion brand Nooka.
As a representation of the company's futuristic take on everyday items, it customized the car made famous in the 1985 science fiction adventure comedy film featuring Michael J Fox and Christopher Lloyd. The Delorean gained mass recognition for its inclusion in the movie, but was the only model produced by the company John DeLorean's DeLorean Motor Company.
In the movie, the Delorean is essentially a time travelling machine that sends Doc back in time and then back to the future. Imagine a cab that could actually bend time and get across mid-town traffic in the blink of an eye: now that would be magical! Nooka is known for its futuristic art approach to everyday items like watches, wallets, eyewear and belts.
As a representation of the company's futuristic take on everyday items, it customized the car made famous in the 1985 science fiction adventure comedy film featuring Michael J Fox and Christopher Lloyd. The Delorean gained mass recognition for its inclusion in the movie, but was the only model produced by the company John DeLorean's DeLorean Motor Company.
In the movie, the Delorean is essentially a time travelling machine that sends Doc back in time and then back to the future. Imagine a cab that could actually bend time and get across mid-town traffic in the blink of an eye: now that would be magical! Nooka is known for its futuristic art approach to everyday items like watches, wallets, eyewear and belts.
Trend Themes
1. Futuristic Transportation - Adapting iconic movie cars with modern features, such as time travel, can pave the way for future transportation innovations.
2. Customized Vehicles - Companies can differentiate themselves by customizing vehicles to provide an unforgettable customer experience and ultimately increase brand loyalty.
3. Nostalgia Marketing - Leveraging nostalgic elements in marketing campaigns, such as iconic movie cars, can attract and engage consumers on an emotional level.
Industry Implications
1. Transportation - Incorporating futuristic features in transportation, such as time travel, can disrupt the industry and potentially revolutionize the way people commute.
2. Automotive - The use of customization and nostalgia marketing in the automotive industry can attract younger generations and set new standards in the car buying experience.
3. Fashion - Fusion of fashion and automobile industries can open up opportunities for creative collaborations and innovative product designs.
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