Evereden's Baby Lip Balm Contains Seven Nutrient-Dense Botanical Oils
Laura McQuarrie — October 27, 2020 — Life-Stages
References: ever-eden & cosmeticsdesign-asia
One of the newest products from Evereden is the soothing and protecting Baby Lip Balm, which was created to moisturize dry, irritated and chapped lips. The fragrance-free balm is packed with seven nourishing botanical oils, including sunflower seed oil to support a healthy skin barrier and oat kernel oil to lock in moisture. The safe and non-toxic formula also contains jojoba seed, grape seed oil, a mixture of waxes, plus shea butter. Recognizing that most balms are created for adults, Evereden set out to create an ultra-clean option for young ones.
With mothers in mind, the brand packages the product in a wide tube so that the product is easier to apply to a squirming child. Evereden targets Millennial parents with its vibrant, natural and science-backed baby care products, which also feature ingredients like sunflower seed oil, green tea and Kakadu plum.
Image Credit: Evereden
With mothers in mind, the brand packages the product in a wide tube so that the product is easier to apply to a squirming child. Evereden targets Millennial parents with its vibrant, natural and science-backed baby care products, which also feature ingredients like sunflower seed oil, green tea and Kakadu plum.
Image Credit: Evereden
Trend Themes
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Clean Baby Care Products — Creating baby care products with natural and non-toxic ingredients that are targeted towards Millennial parents provides the opportunity to disrupt the baby care industry.
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Specialized Baby Lip Balms — Developing specialized baby lip balms that are safe and fragrance-free provides an opportunity to disrupt the lip balm industry.
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Child-friendly Packaging — Innovating packaging for baby care products that are designed to be easier to use on squirming children provides the opportunity to disrupt the packaging industry.
Industry Implications
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Baby Care Industry — Creating natural and non-toxic baby care products that are targeted towards Millennial parents and their babies provides an opportunity for disruptive innovation.
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Lip Balm Industry — Developing specialized lip balms with safe and fragrance-free formulations specially designed for babies provides an opportunity for disruptive innovation.
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Packaging Industry — Innovating packaging for baby care products that are easier to use on squirming children provides an opportunity for disruptive innovation.
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