Automotive Coffee Tables

Discommon's 'Automotive Icons Table' Incorporates Supercars

The design brand Discommon releases its latest project entitled the 'Automotive Icons Table' collection. It pushes the ideology of the classic idea of coffee tables with its unique incorporation of iconic supercar designs into the tables themselves. With the unique blend of two very different territories, it challenges more traditional versions of the furniture pieces.

The car silhouette surface is achieved through CNC processes from a block of aluminum to reveal an automotive shape crop up from the 'liquid-like' metal table surface. Some of the car models that are incorporated into the Automotive Icons Tables are the Ford GT and the Ferrari F40. The foundation of the table is held up by a sleek leg design, and the bottom of the table's surface has a textured detail and durable structure.

Automotive-inspired Furniture
Discommon's 'Automotive Icons Table' collection showcases the trend of incorporating iconic supercar designs into coffee tables, providing opportunities for innovative designs in the furniture industry.
Blending Design Territories
The unique combination of supercar aesthetics and coffee table functionality in Discommon's collection highlights the trend of merging different design territories, creating disruptive opportunities for cross-industry collaborations.
CNC Machining in Furniture
The use of CNC processes to create the car silhouette surface in Discommon's tables indicates a trend of incorporating advanced fabrication techniques in furniture design, offering opportunities for technological innovation in the industry.

Where This Applies

Furniture
The Automotive Icons Table collection by Discommon introduces disruptive innovation opportunities in the furniture industry, combining car designs with coffee table functionality.
Automotive
The incorporation of iconic supercar designs into coffee tables presents potential disruptive opportunities for automotive brands to expand into home furniture and decor.
Manufacturing
The use of CNC processes in the creation of the Automotive Icons Tables highlights disruptive innovation opportunities for manufacturers to explore advanced fabrication techniques in the furniture sector.
SCORE
6.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 85%
Freshness 8%