Heated strength training is combining traditional resistance exercises with elevated studio temperatures to create more varied, performance-focused workouts. [solidcore] is expanding beyond its signature reformer classes with [solidcore] ascend, a floor-based format centered on heavier loads, varied tempos and infrared heat. Its 50-minute Strong50 class targets hypertrophy, strength and power using a custom weight and resistance station, with coaches providing guidance on weight selection, form and modifications. Classes are heated to a target temperature of 90 degrees.
The new format allows [solidcore] to address more of its members’ strength-training needs without moving away from its established coaching model. Introducing dual-modality and dedicated ascend studios could create additional reasons for existing clients to train more frequently while attracting consumers interested in conventional weight training. The concept also gives [solidcore] another avenue for growth as it works toward surpassing 250 studios by 2028.
Image Credit: [solidcore]
What's Driving This Trend
- Heated Strength Formats
- Infrared-heated resistance classes create differentiation in crowded fitness markets by blending environmental intensity with measurable strength outcomes.
- Hybrid Boutique Training
- Boutique studios are extending beyond signature modalities to keep members engaged through multiple training styles under one brand ecosystem.
- Coach-led Weight Training
- Guided heavy-lifting formats lower barriers for consumers who want strength gains but value structured instruction, form feedback and scalable modifications.
Who This Affects Most
- Boutique Fitness
- Premium studio operators can expand retention and frequency by layering complementary formats onto existing communities and coaching systems.
- Wellness Technology
- Infrared heating, custom resistance stations and performance tracking equipment support new studio experiences built around sensory and data-driven differentiation.
- Commercial Real Estate
- Dedicated strength-and-heat concepts introduce fresh leasing demand for compact fitness spaces designed around high-utilization class programming.
