Art & Machine is a specialty playing card design that was created by Ryan Hewlett from the Tyler School of Art.
The deck's purpose is to commemorate notable moments in history that relate to art and design. There are four moments that inspired the design of the cards, including the "new typography of the Bauhaus era, mid-century book cover design, the late 20th century silk-screened poster aesthetic, and contemporary art and design in the age of mobile." The cards feature a variety of different styles that come together to form a deck that is both creative and informative.
The Art & Machine card deck curates art history in a way that is simple, direct and still artistic.
What's Driving This Trend
- Art History-inspired Design
- Designers can create products that pay homage to historical art moments to appeal to history buffs and art lovers.
- Educational Gaming
- Brands can create educational card games to offer a fun way to learn about a particular subject or theme.
- Nostalgia-inspired Marketing
- Nostalgic marketing can appeal to consumers, reminding them of familiar historical and cultural references and experiences.
Who This Affects Most
- Gaming and Entertainment
- Designers and marketers can develop educational card games for consumers who enjoy both learning and playing.
- Art and Design
- Companies and individuals can create products that commemorate historical art moments and offer historical context.
- Advertising and Branding
- Brands can use nostalgic marketing to appeal to consumers' emotions, connecting with cultural references and experiences.
