Junior Gunners is a fun smartphone app that is designed to engage with younger Arsenal fans.
The London-based soccer team may have a reputation for constantly disappointing its fans, but that hasn't reduced their fans' passion for the team, particularly those belonging to younger age demographics. The Junior Gunners app targets these young fans and allows them to play a variety of games while also accessing interesting facts about their favorite players and keeping abreast of the latest game results.
The app even allows users to enjoy six-a-side virtual games, watch entertaining videos and earn trophies for their private collection.
This app proves that the mobile platform will prove to be crucial for professional sports teams looking to cultivate their brand among younger sports fans.