The 'WAKE UP Organic Bar Soap' from PLANT Apothecary is one of its many aromatherapy soaps, which is designed to do more than just cleanse the body.
As well as providing a refreshing clean, the sustainably sourced and fair trade soap is enriched with essential oils that are traditionally used to "stimulate and revive the mind and body." The soap bar itself is made with a base of vegetable oils such as coconut, palm, safflower and sunflower and other beneficial oils such as rosemary and lemongrass.
PLANT Apothecary also makes an assortment of other aromatherapy soaps, each of which includes scents that are formulated to elicit different responses, such as helping people to 'Get Happy,' or 'Calm Down.'
Key Themes Behind This Trend
- Aromatherapy Soaps
- The rise of aromatherapy soaps presents an opportunity for new product developments that offer therapeutic benefits to consumers.
- Sustainable Soap Production
- The increasing consumer demand for eco-friendly products provides opportunities for sustainable soap production using natural ingredients and environmentally-conscious packaging materials.
- Mind and Body Wellness
- The trend of using essential oils for mind and body wellness in personal care products creates a space for innovative product developments that offer holistic health benefits.
Where This Applies
- Personal Care
- Personal care companies can develop eco-friendly and sustainable soap products that offer therapeutic benefits to promote mind and body wellness.
- Aromatherapy
- Aromatherapy companies can expand their product lines to include soap products infused with essential oils to provide therapeutic benefits for consumers.
- Eco-friendly Packaging
- The rise of sustainable soap production creates an opportunity for eco-friendly packaging companies to provide innovative and environmentally-conscious packaging materials for soap products.
