Apple Leather Handbags

Matt + Nat's Studio 901 Collection is Made with AppleSkin

Vegan accessory brand Matt + Nat recently released the Studio 901 collection and it features apple leather handbags. This collection marks the first time that the brand is working with a leather alternative made form apples, specifically waste that is recovered from the apple juice industry.

The bio-based vegan leather made with recovered materials from the fruit juice industry goes by the name AppleSkin and it's a patented material from Italy-based company Frumat. This material works with the mushy pulp that's rich in cellulose fibers from the skin and core of apples that would otherwise be discarded as part of the juice-making process.

Some of the styles made with AppleSkin from Matt + Nat include mini satchels, crossbody bags and backpacks.

Sustainable Alternatives to Leather
The use of innovative materials like AppleSkin can disrupt the traditional leather industry.
Circular Economy
Recovering and repurposing waste material, like apple pulp, can create a sustainable and profitable circular economy model.
Bio-based Materials
The development and usage of bio-based materials, like Frumat's AppleSkin, can significantly reduce carbon footprint and create green solutions for fashion accessories.

Who This Affects Most

Fashion Industry
The use of bio-based and sustainable materials like AppleSkin can disrupt the traditional leather industry and create a more sustainable fashion ecosystem.
Fruit Juice Industry
Innovative solutions like recovering waste materials from apple pulp can create a profitable circular economy for the fruit juice industry while contributing to sustainable manufacturing practices.
Eco-friendly Accessories Industry
The development and usage of bio-based materials like AppleSkin can create a new market for eco-friendly accessories with a minimal carbon footprint.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 84%
Activity 70%
Freshness 11%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

Trends © 2026 Trend Hunter Inc. All Rights Reserved.
LinkedIn Instagram X