The Anti-Surveillance Coat was created in response to the fact that most people are now hyperconnected through a variety of devices.
The coat is a metallic silver in color, is knee-length and features pockets for the hands on the chest. It is made from "metalliferous fabrics that shields the computer chips in cards, clothing and car keys." It also is able to shield people's phones, ensuring that personal data is completely safe. The unusual coat was designed to allow people to take charge of their personal information and decrease the likelihood of their privacy being invaded.
As the privacy of individuals becomes an increasingly important issue with the rise of hyperconnectivity, the fashionable and functional Anti-Surveillance Coat works to protect the personal and financial data that has the potential to be breached.
Why This Trend Is Growing
- Anti-surveillance Clothing
- Opportunity for companies to create fashionable clothing that protects personal information from privacy invasions.
- Metalliferous Fabrics
- Opportunity for textile industries to innovate and produce fabrics that can shield computer chips and personal devices from potential breaches of privacy.
- Privacy Protection Wearables
- Opportunity for wearable tech companies to develop products that not only track health data, but also protect personal information from surveillance and data breaches.
Industries Being Reshaped
- Fashion
- By combining functionality and style, fashion companies can tap into the growing demand for privacy protection clothing.
- Textiles
- Textile companies can innovate by producing fabrics that can shield computer chips and personal devices from potential breaches of privacy.
- Wearable Technology
- Wearable tech companies can expand their product line to include privacy protection wearables that can shield personal information from surveillance and data breaches.
