Andrew Sebastian launched a line of pillows by Kii Arens in December 2009 that offer shoppers a new look in Home/Office Decor.
Along with a growing network of established artists and designers under their Artist Collection Series, Andrew Sebastian Inc. is not only presenting a new canvas for artists, but also a practical home decor product: pillows.
Using a process called sublimation, designers can create artwork as they see fit without any of the restrictions that come with embroidery or screen printing, producing a visually stunning piece of art that you can actually interact with and not just hang on your wall. The pillows are mostly made of satin which add to a soft-hand feel and come with fully customized signature detailing.
What's Driving This Trend
- Sublimation Art
- The use of sublimation in creating visually stunning artwork on various products presents an opportunity for artists and designers to showcase their work in a unique and interactive way.
- Practical Home Decor
- With the launch of graphic cushions, there is an opportunity for the home decor industry to offer practical and visually appealing products that can be interacted with rather than just displayed.
- Customized Satin Pillows
- The inclusion of fully customized signature detailing on satin pillows creates an opportunity for the personalized gift industry to provide unique and sentimental home decor options.
Who This Affects Most
- Art and Design
- The sublimation process opens up disruptive innovation opportunities for artists and designers to explore new ways of creating and showcasing their artwork on various products.
- Home Decor
- The introduction of graphic cushions presents a disruptive innovation opportunity for the home decor industry to offer visually stunning and functional products that enhance the overall aesthetic of a space.
- Personalized Gifts
- The availability of fully customized signature detailing on satin pillows allows the personalized gifts industry to provide individuals with unique and sentimental home decor options that can be cherished for years to come.
