Amnesty International Flags Campaign

 - Jul 14, 2008
References: adsoftheworld
Following the 15 body paint innovations cluster, TrendHunter brings you a strong body paint visual by Amnesty International.

In the campaign, body paint is artistically used on models to camouflage terrible acts against human rights, using a big flag of the offending country as the background.

The ads feature the flags of the United States, Iran, Angola, and Pakistan, with a tag line reading, “No one will keep us from seeing.” The human rights violations include executions, torturous activities, exploiting children as warriors and more.

The nicely executed 2008 campaign was created by Air Brussels-Paris ad agency, Belgium, with creative director/ copywriter Véronique Sels, art director Marine Vincent, photographer Chris Van Beek, and graphic designer Oliier Gillard.

Amnesty International has been very active lately in producing thought provoking ads. See 5 such campaigns below, and check out the body paint innovations.