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Hibiscus Campari Cocktails

This Floral-Infused Americano Cocktail is a Bright Winter Beverage

— December 24, 2015 — Lifestyle
Perfect for the winter time, this hibiscus americano is a twist on the Americano cocktail, and not a fancy coffee-based libation.

Created by Tejana from the blog Sweet Life, the beverage recipe is made with campari, sweet vermouth, hibiscus liqueur, club soda and orange slices for garnish. The drink is poured over ice and enjoyed in a nice glass.

Described as vibrant, bright and refreshing, the hibiscus americano cocktail has a bold and fiery hue that makes it a fun addition to any festive occasion. It is also light enough to enjoy year round, especially with the floral hint of hibiscus. You could even add edible flowers on top as an extra decoration and holiday-appropriate flair.
Trend Themes
1. Hibiscus Cocktails - Opportunity for bars and beverage companies to create unique and visually striking cocktails using hibiscus as a key ingredient.
2. Floral-infused Beverages - Potential for beverage industry to explore floral-infused drinks to offer consumers new and refreshing flavor experiences.
3. Creative Garnishes - Opportunity for restaurants and bars to experiment with unique garnishes like edible flowers to enhance the visual appeal and presentation of cocktails.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to capitalize on the popularity of floral-infused cocktails by creating new and innovative beverage products.
2. Bar and Restaurant Industry - Restaurants and bars can attract customers by offering unique and visually stunning cocktails made with hibiscus and other floral ingredients.
3. Event and Hospitality Industry - Opportunity for event planners and caterers to incorporate floral-infused cocktails with creative garnishes into their beverage offerings to provide a memorable and aesthetically pleasing experience for clients.
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