Cricket-Infused Dog Treats

Chippin Makes All-Natural Dog Treats Enhanced with Cricket Protein

Chippin makes all-natural dog treats that feature sustainable and nutritious cricket protein. The brand's products are free from wheat, corn and soy, as well as artificial flavors and preservatives, yet they are packed with omegas, vitamins and protein from insects. The snack bites can easily be broken up for portion control and are available in flavors like Peanut Butter, Cricket & Pumpkin, Hickory Cricket and Apple, Cricket & Flaxseed, all of which are made with a base of oats and other nourishing ingredients.

At the same time many health-conscious people are looking to enrich their own diets with alternative protein sources, pet owners are also seeking out meals and treats for pets that are packed with natural ingredients and sustainable protein.

Insect Protein for Pets
The use of insect protein in pet food has potential for growth in the market and offers a more sustainable protein source for dogs and cats.
All-natural Pet Treats
Providing all-natural and preservative-free pet treats can appeal to pet owners who are looking for healthy and nutritious options for their furry friends.
Alternative Protein Sources
Offering alternative protein sources in pet food can also appeal to pet owners who are looking to try new protein sources and are concerned about the environmental impact of traditional meat production.

Sectors Adopting This

Pet Food Industry
Incorporating sustainable and nutritious insect protein into pet food products offers an opportunity for companies to appeal to health-conscious pet owners and differentiate from competitors.
Natural Food Industry
Collaboration with natural pet food companies could open up new marketing opportunities for insect-based protein sources in pet food as demand for natural ingredients continues to grow.
Sustainable Protein Industry
As sustainable protein production grows, incorporating insect protein in pet food products could offer a way for the industry to diversify and expand into new markets.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 33%
Activity 34%
Freshness 9%

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