Smokin' Fashiontography

Ali Zedtwitz's Collection for Weekday is Scorching Hot

Fashion and flames go hand in hand, and Ali Zedtwitz's Weekday collection fits right in with that theme. This hot collection features plenty of black sculptural fashions that combine for a contemporary silhouette. And to bring home the scorching theme of the collection, photographer Martin Valin has added smoke to each image.

We've featured a number of fiery fashions that Ali Zedtwitz's Weekday collection brings to mind. Check out some of my favorites below.

Implications - This stunning shoot was captured on film by Martin Valin of Cameralink. The hair and make-up credit goes to Nina Belkhir of Linkdetails, and the models were Josefine Z. of Elite Model Management and Rasmus G of Kids of Tomorrow.

Fashion and Flames
Opportunity for fashion brands to incorporate fiery elements into their designs and marketing.
Sculptural Fashion
Opportunity for fashion brands to experiment with bold, architectural designs.
Smoke and Mirrors
Opportunity for creative professionals to play with the use of smoke as a visual effect in photography and videography.

Who This Affects Most

Fashion
Opportunity for fashion brands to incorporate bold and experimental designs that incorporate fire and smoke elements.
Beauty
Opportunity for makeup brands to experiment with creating dramatic, smoky looks that match the aesthetic of the fashion trends.
Photography
Opportunity for photographers and videographers to incorporate smoke as a visual effect to enhance mood and storytelling in their work.
SCORE
2.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 50%
Activity 18%
Freshness 8%