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Autumnal Alfredo Sauces

This Seasonal Pasta Sauce by Trader Joe's Features Pumpkin and Butternut

— October 1, 2018 — Lifestyle
Trader Joe's is reinventing the classic, creamy alfredo sauce for the fall season with its Autumnal Harvest Alfredo Sauce, which contains pumpkin puree and butternut squash pieces. A few years ago, Trader Joe's introduced an Autumnal Harvest Sauce that quickly became a hit and it hopes that this new product will go over just as well with customers.

In the Trader Joe’s Autumnal Harvest Alfredo Sauce, pumpkin and butternut is said to "make up 40% of the recipe" and as such, the traditionally white sauce takes on an orange tint. Some of the other ingredients that can be found in the sauce's ingredient list include cream, a few different types of cheese, shallots and nutmeg, which come together to create a comforting and earthy flavor.
Trend Themes
1. Seasonal Pasta Sauces - Opportunity to create unique and flavorful pasta sauces that cater to specific seasons such as autumn.
2. Vegetable-based Alfredo Sauces - Potential for innovative alfredo sauces that incorporate vegetable purees, providing a healthier and more diverse flavor profile.
3. Autumn-themed Food Products - Market gap for autumn-inspired food products that embrace seasonal flavors and ingredients, offering a distinct experience for consumers during the fall.
Industry Implications
1. Food Manufacturing - Scope for food manufacturers to develop and produce unique seasonal pasta sauces, leveraging diverse ingredients and flavors.
2. Gourmet Grocery Retail - Opportunity for gourmet grocery retailers to offer exclusive vegetable-based alfredo sauces, catering to health-conscious consumers seeking innovative flavors.
3. Seasonal Food Retail - Potential in the seasonal food retail industry to introduce autumn-themed products like the Trader Joe's Autumnal Harvest Alfredo Sauce, capitalizing on the demand for seasonal flavors and ingredients during fall.
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