Alex Andreyev is a talented artist out of Saint Petersburg, Russia who has managed to sufficiently give me the creeps just by putting his simple black and white sketches on the Internet.
No CGI, or even color, Alex Andreyev has mastered the art of capturing what hits the inner core of what people are afraid of. Check out more of Alex Andreyev’s haunted work at the link below. You will not regret it.
Implications - Products that are not conventionally attractive let customers express different sides of themselves. Consumers who want to get in touch with their unconventional element are attracted to items that push the limits on creativity. Companies could incorporate this type of design into their brand to attract more buyers.